Siren Fest 2009
The Village Voice’s Siren Fest is a summer tradition, as music fans from across the city pack up some lunch, slather on the sunscreen, and hop on the F train to Coney Island for a day full of the best independent music that can fit on two stages. I was super excited to work with the Village Voice and Paul Antonson once again on the identity for the 9th happening of the festival.
Things started off on the right foot with another amazing illustration from Paul, a visual feat, simultaneously spastic with its explosion of shapes but still easy to look at, built around a basic color palette. With the illustration complete, I set about putting together a great logo to match it. This time pulling inspiration from the vintage boardwalk signage scattered all around Coney.
Once the logo was completed, we set out to handle a constant rush of advertisements, t-shirts, postcards, posters, rack toppers, letterhead, and more. It was quite a feat, culminating in a final push to put the finishing touches on everything just weeks after I relocated to Chicago.
As I look toward next year’s 10th anniversary of this Brooklyn tradition, I'm already thinking of great ideas to visually celebrate a decade of music and fun on the boardwalk.
- Paul Antonson