Launch Pad Lab called us up with an interesting proposition: did we want to partner with them to remake the online home for the band Hanson? You may remember them as the fresh young faces that brought you the insanely catchy Mmmm Bop, but you may not know that they’ve continued to make music over the years. Now they needed a new look to match their new album… and they needed it quickly.
With the input of the band, and working closely with the development team, we identified a set of goals for the new site design: tie it into the new album artwork, offer a touch of sophistication and make sure it would be able to work within the group’s existing web framework. We got to work quickly and after a few passes of the baton, had completed the quickest redesign we’d ever done. The team couldn’t have been happier with the results.
- Launch Pad Lab